Azure AD B2B and B2C

Azure Active Directory Business-to-Business (Azure AD B2B) and Business-to-Consumer (Azure AD B2C) are cloud-based identity management solutions that provide secure access to applications and services for external users.

Azure AD B2B

Azure AD B2B allows organizations to collaborate securely with external partners, suppliers, and customers by giving them access to their applications and resources. Here are the steps to set up Azure AD B2B:

1. Create a tenant in Azure AD.
2. Invite external users to your tenant as guests.
3. Grant guest users access to applications and resources in your tenant.

Example and Use Cases

• A company can use Azure AD B2B to enable external consultants to access their project management tool.
• A university can use Azure AD B2B to allow external researchers to access their research portal.

Important Points

• External users sign in with their own credentials from their own organizations.
• Azure AD B2B does not require external users to purchase licenses.
• Azure AD B2B can be integrated with other Microsoft products such as Office 365 and Dynamics 365.

Azure AD B2C

Azure AD B2C allows organizations to provide authentication and authorization for customers to access their applications and services. Here are the steps to set up Azure AD B2C:

1. Create a tenant in Azure AD B2C.
2. Define user attributes and sign-in policies.
3. Configure identity providers such as social accounts and email providers.
4. Integrate your application with Azure AD B2C.

Example and Use Cases

• A retail company can use Azure AD B2C to allow customers to sign in with their social media accounts.
• A healthcare provider can use Azure AD B2C to allow patients to view and manage their medical records.

Important Points

• Azure AD B2C supports multiple languages and customization of user experiences.
• Azure AD B2C is highly scalable and can handle millions of users.
• Azure AD B2C can be integrated with other security solutions such as multi-factor authentication and conditional access.

Summary

Azure AD B2B and B2C are powerful cloud-based identity management solutions that provide secure access to applications and services for external users. Azure AD B2B enables organizations to collaborate with external partners and customers, while Azure B2C allows organizations to provide authentication and authorization for customers. Both solutions offer numerous use cases across multiple industries and provide a highly scalable and customizable user experience.